As consumers spend less money, companies will also slash their advertising budgets. As two of the largest digital advertising platforms in the world, Facebook and Google will bear the brunt of that slowdown. Last year, Facebook generated nearly 99% of its revenue from ads, while Alphabet generated 83% of its revenue from Google’s ads.-Leo Sun 3/13/2020 https://www.msn.com/en-us/money/topstocks/facebook-and-google-are-more-exposed-to-the-coronavirus-than-you-think/ar-BB119fFC
Let us begin.
The weekend I wrote this, The Verge had said that, given the obligation to let their employees work from home, Facebook CEO Mark Zuckerberg admitted that Facebook is taking a hard hit. I had wondered if again Zuckerberg would do all right, because of the overall usefulness of Facebook, despite their somewhat dubious reputation as a tech company. I am interested in what more knowledgeable people than me have said is going on.
Thinking about this, I imagined empty Facebook offices. Online research pointed me to the site FACEBOOK Design, about business strategies. Great looking webpage.
I read the seven areas FACEBOOK Design is interested in explaining.
i. A COLLABORATIVE PROCESS
The idea of FACEBOOK Design begins in a collaboration. The incomparable David Fincher 2010 film The Social Network recounts the narrative of Mark Zuckerberg, who made Facebook a reality, imaginatively succeeding. On the off chance that you are a visionary, The Social Network is an important film to appreciate viewing.
You know, you really don’t need a forensics team to get to the bottom of this. If you guys were the inventors of Facebook, you’d have invented Facebook.— Mark Zuckerberg (Jesse Eisenberg), The Social Network
ii. DESIGN BEHAVIORS
https://facebook.design/companybrand refers to Clarity, Empathy, and Creating Space as the practices which make FACEBOOK Design a success.
- 1.the quality of being coherent and intelligible: “for the sake of clarity, each of these strategies is dealt with separately”
- synonyms lucidity, lucidness, clearness, perspicuity, intelligibility, … more antonyms
- obscurity, vagueness
- 2.the quality of transparency or purity:”the crystal clarity of water”
- synonyms limpidity, limpidness, clearness, transparency, translucence, pellucidity, glassiness, purity, rare:transpicuousness antonyms
- opacity, murkiness
- 1.the ability to understand and share the feelings of another.
iii. THE WORDMARK
The typography of the word Facebook on the world wide web is an example of successful branding. I personally never undertook branding myself very seriously, as I don’t believe branding is the element that makes or breaks someone self-employed. Of course, many would disagree, as being on social effectively means that have you branded yourself.
iv. AN EMPATHETIC COLOUR PALETTE
Solitary hues reflect inconspicuous great taste.
Perhaps referring to a desire for web services to seem futuristic, FACEBOOK Design says that the product presents a sense of motion. I had thought the correct word for the context was “mobile.” Maybe the word “movement” better reflects what Facebook does for the individual.
vi. ART DIRECTION
Art direction, I think here, means looking at Facebook, as highlighted by the design team, I normally thought, to simply be creative.
vii. MOVING FORWARD
I realize that, for instance, clients who spend on their business pages would recommend it, if someone asked me about social media.
Putting these together, if you are running a business on Facebook, or have a fan page or even just own an impressive Facebook page, the ideas behind these might help you.
* * *This is interesting, too. I found https://en.facebookbrand.com/facebookapp/ …searching help for Facebook, an outline specifically how to make professional-quality ads. I want to talk about that next.
Facebook has gone to serious lengths to try to help an entrepreneur come up with effective ads. This pack is potentially something lucrative.
Brand Guidelines and Assets
Facebook means business about improving your work and breaks down in a few ways.
https://en.facebookbrand.com/facebookapp/ …breezes through the “f” Logo. It also tries to preserve the design or colour. The Facebook brand, I think I have a perception of–I have put thought into how to coordinate a Facebook page.
Talking About Facebook
Several phrases are suggested to write a call-to-action for an ad on Facebook.
A couple of points about including the word “Facebook” in ad copy are checked off on https://en.facebookbrand.com/facebookapp/. The font size and style should be consistent.
Also, Forbes once identified in one swoop several resources to help you.
1) Jon Loomer
Through an expert excursion that went from the NBA and the American Cancer Society, Loomer “gets” Facebook. He gives free and “freemium” guidance to advertisers.
2) Digital Marketer
Anybody with enthusiasm for computerized promotion can get advanced exhortation: http://www.digitalmarketer.com/ They spread email, social, search, and that’s just the beginning.
3) Social Media Examiner
I have a personal interest in this. The webpage posts blog articles once per day to stay up with the latest, to gain understanding into ROI, and that’s only the tip of the iceberg. I read their articles occasionally.
4) Facebook Ads University
Inspired by an engaged methodology that covers Facebook well beyond all other computerized techniques? Look no farther than Dominate Web Media’s Facebook Ads University. This asset is especially unique in that it’s a membership to assist you with streamlining your technique with exercises, recordings and different assets.
These points, once published on Forbes’ site, I’m recreating in part here to help illuminate what you need to know. They began with the name Jon Loomer and they continue here.
5) Social Media Explorer
This is another one I use myself. This asset is all blogs.
The office behind this blog, SME Digital, is a pioneer in content, a specialist proceeding to post top-notch content for advertisers. The posts themselves are long and informative. I read them now and again.
6) Social Pros Podcast
Another office respected for its skill online, Convince and Convert are behind the Social Pros Podcast. Every week, Jay Baer and Adam Brown welcome a visitor from the field to discuss online networking. The outcome is enlightening.
Last but not least, Facebook itself is an impressive resource.
I’m on Facebook. Like me on Facebook https://www.facebook.com/LouthUnited
I joined Facebook a long while back after going full speed ahead, to become reacquainted with individuals whose comeuppance had been like mine in grade school. I don’t have a big Facebook page, but I helped steer a local cemetery, whose care is in the hands of my family, onto Facebook, and before the current health crisis there were steady results.
Looking to pull in advertisers, Facebook has distributed a wide scope of articles. In a progression of recordings and posts, you can find out about setting up your page, running a promotion, estimating, and considerably more. It’s a priceless asset for advertisers, regardless of whether you’re beginning or are hoping to build the vital component.
These are only a couple of incalculable assets accessible to Facebook advertisers around the world. Be that as it may, they’re wonderful – buy into the email, tune in digital, read blog entries, and before you know it, you will be a specialist.
Facebook is an incredible method to work together. I enjoy Facebook, and I hope that I get an opportunity to continue to interact on it in the nomenclature of the cemetery whom I represent and that is operated by my father, Peter. You’re welcome to comment and/or to follow. I am also available on Twitter, where I’m a bit further off the radar:
The Stupendous Wave on YouTube said yesterday that John Boyega’s people have said that an official trailer for Rise of Skywalker will air at halftime during Monday Night Football, and go to YouTube at the same time.
I wanted to say something more about the character of Luke Skywalker in Star Wars: The Last Jedi, played in 2017 again by Mark Hamill.
Luke Skywalker wanted there to be more Jedi Masters, heroes of the Light Side of the Force, who help police their galaxy.
The word disciple often refers to people dedicated to learning about The Bible from Jesus Christ, of course. The Last Jedi retells how Jesus could do only so much, as when Luke is unseated by Ben Solo, son of Han Solo, and Leia Organa. Ben Solo has betrayed Luke and murdered the other disciples, becoming Kylo Ren.
This is not that different than the Apostle Judas betraying Jesus to Pontius Pilate for thirty pieces of silver. Unlike Jesus Christ, crucified by the Romans, Luke has enjoyed the freedom to retreat to Ahch-To. He is done with enlisting potential Jedi, at least until Rey seeks him, and tells him what she knows is happening in the First Order, across the galaxy.
The difference between Ben Solo and the other Jedi disciples Luke was trying to train is that Ben is the son of Leia and Han. Luke had known when training Ben, that the young man could be trouble for the galaxy if the Dark Side of the Force continued to grow in him.
Some of the tragedy of The Last Jedi, tragic in the sense that the events of the story are irreversible, and of an ill-nature, is that what Luke could teach caused the apprentices’ demise. The Jedi dedication to the Light Side of the Force could not combat the darkness in Ben. Supreme Leader Snoke has corrupted young Ben Solo, as a transformation into Kylo Ren begins, not too different than the transformation of Anakin Skywalker into Darth Vader, in the prequel trilogy.
Snoke, a new character in The Force Awakens, has origins unclear, and likewise murky in The Last Jedi, but is an evil mentor to Kylo Ren, the opposite to how Luke was a mentor to young Ben Solo.
Not a big surprise, Luke Skywalker is my favorite character in The Last Jedi because of the reminders Mark Hamill creates of the original Star Wars trilogy. Luke`s powerful abilities with the Force, begun in Star Wars: A New Hope in 1977, and explored in the next two films, are what fans like about him. For Luke to be teaching the ways of a Jedi Master is great because Luke learned from Yoda, in The Empire Strikes Back, the ways of the Force.
“Pass on what you have learned,” Yoda finally tells Luke in Return of the Jedi.
The Star Wars audience knows of events in the time between Return of the Jedi and The Force Awakens because they have been told to Rey by Han Solo when the two are aboard the Millenium Falcon after Rey leaves home. If Luke`s other disciples had known of Snoke`s influence, on Luke, and his protégés, they would have become afraid. No one facing death would surrender life voluntarily when a pressing objective very much requires the opposite: the objective to become Jedi Masters and to protect the galaxy.
Luke`s remorse is evident. Mark Hamill displays the emotion perfectly.
Recollections of the murders are present in The Last Jedi, but that movie would have been better if it were more clear what Luke searched for in his years of travel before the events of The Force Awakens. Luke is a Jedi Master who can deter the First Order if only he can teach Ben Solo the importance of the Light Side of the Force. That can`t be done, not even by Luke Skywalker.
How is it that Luke, with everything he understands about the Force, can make such a dangerous error? Luke has decided, I think, in The Last Jedi that to wield the Force, with as much ferocity as he has, is an act of hubris. If Luke had reached Ben Solo on any other level than of training the young man to become a Jedi, the sway of Snoke on Ben Solo might have been dispelled, with Ben never joining the First Order.
Although the conflict in Ben has made unrest in the galaxy that Luke, Leia, Poe, Fin, C-3P0, R2-D2, and Rose together combat in The Force Awakens, Ben`s path could have taken him elsewhere instead of to the very center of the battle against tyranny in the galaxy.
Appropriate fear is usually an emotion evoked by the Dark Side of the Force on one vulnerable. That same emotion could have prevented tragedy and kept both Han Solo and Luke Skywalker alive. Luke`s powers mostly fail him in The Empire Strikes Back when Darth Vader confronts him on Cloud City in Bespin, after Jedi Master Yoda has told Luke that he isn`t ready for such an encounter.
In The Last Jedi, Leia has told Luke that she desires for him to teach the Light Side of the Force. If Luke could have drawn insight from what Yoda at the last had to say about teaching with wisdom the Force, long before Ben precipitated the murders of Luke’s apprentices, the drawback of overconfidence in Luke Skywalker could have meant a better outcome for all.
You`re welcome to like this post, to follow the blog and/or to comment.
The Skywalker Saga draws to a close this winter beginning December 20.
Blogging is a hobby I have my hand in–I like to write a little. WordPress.com is the home for my blog, as you already know.
One of the blogs that I enjoy reading is that of is the Christian blogger beautybeyondbones. Beautybeyondbones writes of her path in life with the guidance of Jesus, of her personal recovery years later from a troubles with anorexia, and, rounding out these themes, she blogs her recipes that connect her readers to an additional source of goodness in her life. She writes a message of hope for troubled and confused women, along with insight into her faith.
On top of that, she adds recipes that lend themselves to preparing food, right from her kitchen. She should consider being an entrant on Top Chef!
I believe beautybeyondbones goes “live” Monday evenings, Wednesday evenings, and Thursday evenings. Her latest recipe from her blog is here: https://t.co/34JoyrFSye
What I have found interesting about beautybeyondbones is her writing style. She is clearly writing from the heart, and her vigor and elegance are clear.
I think of myself as a fledgling writer. Sometimes I use a free word processing tool I downloaded called Jarte. It is a comparatively simple program (compared, say, to the Office Suite from Microsoft). I think if you are writing a straightforward document, as, for example, for blogging, Jarte’s been around a long time and matches many of the most important features that you can find in a word processor.
For example, you write onto the Jarte window the way you do most other word processors, and if you want to select a feature there are drop-down windows that facilitate this. It is very ease to use.
If you want to write a list, you can organize a list in Jarte that’s either bulleted or numerical. If you are listing ingredients for a splendid recipe, like you might find in the beautybeyondbones blog, you could write a bullet list of what’s necessary to make the dish. Or you could combine bulleted and numerical lists together, as in, perhaps, the method of preparation by number, and then a bullet list of the ingredients going into the recipe.
To make your recipe clear, you could introduce more than one font into your Jarte document to emphasize different sections of your recipe in a way that is visually aesthetic. As you probably know, the font is the visual aspect of the text in your document. You can change the size of the font and also italicize, make bold, or underline.
The font of your title could be underlined, for example, and the bullet list of ingredients could be one font and the numerical steps to do the preparation of the food could be in a third font.
The Jarte word processor can handle more than one document tabs, so you can have more than one document open at the same time you are working on them. If you are organizing your recipes, you can have several of them active, for instance, so that you can go from to another by clicking on the tabs for each at the top of the Jarte program window.
The Save and Save As features work similar to how they do in other word processors. To keep a copy of your recipe or of other documents on your device, you select Save. If you want a second copy with a different filename you select Save As.
I picked Jarte for the word processor I sometimes favor because I am familiar with it and because it is a free download that runs efficiently and appeals to me. The design of the word processor is intuitive and all of its commands are easy to find. The drop-down menus in Jarte are not unlike those of other small word processors.
You can run more than one instance of the Jarte software and close one Jarte window without negatively impacting the other. It never ever seems to give me an error and the performance of the program is consistent. As well, it doesn’t seem to trouble the user with software updates like some computer tools that frequently ask you to download a new update.
Jarte is freeware and if you are starting from scratch, you could do worse! I make use of Jarte on a frequent basis. You can download the Jarte word processor here: www.jarte.com/download.html
Remember that if you are interested in recipes or have someone in your life or you yourself that is troubled by the impact of anorexia, beautybeyondbones is an excellent resource to turn to.
Beautybeyondbones has also published a book inspired by her diary when she was afflicted the worst in her life by anorexia. The title of this book is bloom and you can find it on blurb: www.blurb.com/b/8086385
I appreciate very much the encouragement that beautybeyondbones has given me when she actually kindly left “likes” on posts of mine that spoke true to her.
You are likewise welcome to select like. Or even “follow” and/or comment. Have some fun in the kitchen, too!
Thank you for taking an interest in my blog. All the best to you in terms of your mental health, in your faith and in your blog or other writing. Good luck to you all the more if you are a blogger and on WordPress. Take care!
Between 2011 and 2018 WordPress.com provided daily prompts, to help bloggers think of new posts while joining in together to write on the same theme. As well, there were weekly photo challenges, challenges getting bloggers showing photos. It was helpful to have this focus, for bloggers on WordPress.com joining in the same pursuit.
When the photo challenges ended on May 30, it left a void! I was undecided what to do, as I was running this blog both as a little hobby while tying it to the work I do for Maple Lawn Cemetery (often in stages of development).
I live in a small town, which means there is some concern about being creative without seeming odd. Quora has been helpful in ascertaining how to make a decision to continue. An established author on Quora – Jennifer Marshburn – https://www.quora.com/profile/Jennifer-Marshburn – suggested that I keep dabbling in photos if it has been established there is a potential to do this.
It is like starting from scratch, but that’s not a problem. I am sure it will be similarly examined to how it has been when I was working inside the structure of the prompt challenges.
I have thought that I could include photos I’ve shot myself, and also present stock photos, to draw parallels between what I think is right for this, and what a professional photographer might have thought of and made available. I know stock photos seem artificial, but I enjoy selecting photos as much as taking them.
The blog I have may or may not be effective, but it’s been a curiosity so far. Occasionally I worked on the challenges from WordPress.com the last few years, and I was surprised, like everybody else, when they finished this very spring.
If something happens where I am no longer useful, I change, but it hasn’t happened yet. I usually explain that my blog is nominally tied to the business because a small business rightfully should have a blog. That being said, I am “on the fence” in case an unforeseen problem arises that means that I have to abandon what I have been doing. I shouldn’t think so.
In any case, I appreciate the feedback I get from visitors.
The photo I am featuring today is of one downtown bus route, where the bus heads to the campus and to the biggest shopping mall in town. When I was younger, the odd time I would be there at these places, but no longer.
It’s all changed so much! The offices of the local newspaper are across the street from where I stood.
I am optimistic I will have more ideas.
It was Father’s Day I took a picture of my parents, and maybe my ability is better suited to photos of locations rather than of people. I will remember I have to watch what I photograph, and where I go.
If I think to take photos at the cemetery where I work, I will include some of those as well. We are on Facebook at https://www.facebook.com/LouthUnited
Occasionally I add my photos to the Facebook page for the business and I occasionally post links to sites I feel could be of interest.
I suspect the result I get will be determined by the quality of the content I post on Facebook and to the blog. Both will remain a dedicated hobby, I think.
It is a work-in-progress.
I am grateful, it bears saying again, for responses I receive, so to speak, the gift of a visit. This is what sparks interest in writing a blog. Have fun and thanks!
Today is World Rainforest Day.
Between 2011 and 2018, WordPress organized weekly photo challenges. These essays provided inspiration for bloggers to publish photos in their posts. The final photo challenge was the thirtieth of May this year, but after the surprise came that the challenges were finished, I think I will continue to blog with photos I’ve taken.
If and when other ideas come to mind, I will introduce them into the same blog, but I feel I should continue with similar enthusiasm to what I had when I was reading the photo challenges, over the last two or three years.
To get the answer what to do next, after the photo challenges ended, I turned to Quora, the site where users can pose questions and provide answers for others with a question – https://www.quora.com/
A couple of my old friends use Quora. A wonderful answer was provided by Ms. Jennifer Marshburn. What I could do next, she elegantly wrote, drawing on both her own experiences as a blogger and what she learned from similar circumstances.
You can find her answers on Quora here – https://www.quora.com/profile/Jennifer-Marshburn
The photo I took yesterday morning is of trees, in the city, sheltering a schoolhouse underneath a fabulous blue sky. I want to feature it as it is the first time I have decided for myself to be challenged to take a photo and say a few words. At the moment I took it, I was relieved I finally had an idea.
WordPress has been nothing but great fun. In my case, it’s been an addition to the work I do as part of a not-for-profit cemetery in its junior operations. You can find us on the Internet here – http://www.maplelawncemetery.org/
There are a couple of other sources I would like to mention that provide additional inspiration.